BANT and Beyond: Advanced Sales Qualification for SDRs & AEs

Although the goal of this post is to share some understanding on the advanced sales qualification certificate, given that many of our readers are non-sales leaders, I thought it would be useful to include a blog “tour” of a typical SDR&AE’s day. The BANT Process is a dynamic, interactive and rigorous qualification system comprising written … Read more

How to Write a Sales Email That Gets Responses From Leads

When it comes to sending follow-up emails, one of the most important things to remember is to keep it short and sweet. And that’s not just because the inbox is already filled with messages that feel way too long, clogging up the recipient’s pipeline. It’s also because a long sales email could cause your recipient … Read more